WAKEshine

Imagine you came across this ad:

Get to the 100th floor of a building in only one second!!  Imagine all the time you will save.  Many people never even make it to the 100th floor.  With my proven system, you can be there in as fast as one second. 

This eBook normally sells for $94.99.  But if you act today, you can have it for the special sale price of $34.99!  But you have to act TODAY!

You can’t resist the opportunity to make $60 just by purchasing it on sale.  So you buy it, download it, and open it quickly.

You know how it begins, right?

"Here is my method for getting to the 100th floor in one second.  Starting from the 99th floor of a building, go to the stairwell and walk up until you are one step away from the top.  Are you ready?  OK, start your stopwatch now and take that step!"

Does this example sound silly?

Yet how many squeeze pages have you seen that advertise "$1,285 in one hour!" or "$32,136 in one day!"?

Those who have really done it have started by spending years building a base.  They didn’t start from the ground floor and jump to the hundredth floor in one second (or if they did, it was by something similar to winning the lottery, not a repeatable process).

Although it may seem desirable to make a ton of money fast with no work, I want to encourage you to learn the pleasures of constructing a solid foundation and building steadily upon it.  At the time I recently re-launched this site, I had a handful of websites I’d run with various levels of success and a collection of marketable programs that I’ve built over the years, not to mention the years of experience I’ve had running projects and seeing just about everything that can go wrong and right with them.

Through these experiences I’ve built up my skillset and–most importantly–discovered myself.

I certainly look forward to financial reward.  But I am also so thankful for the journey.

Keep moving steadily from floor to floor.  Sure, that last step will take one second, and people may then call you an overnight success.  But you’ll have a whole set of rewards, and you’ll know what it took to get them.